Kratos is an advertisement technology company. Our area of focus is the mobile ecosystem.
Kratos was established in 2013 with registered office in Singapore. Kratos also has a development center in Bangalore and marketing & sales offices in Mumbai and Delhi.
Kratos is founded by a team of individuals with more than 35 years of combined experience in the space of mobile and ad technology and with a history of three successful startups in mobile technology space and one in entertainment space.
We developed our own mobile ad serving platform which is highly scalable, and forms the foundation of our ad network, in a record timespan of less than four months. This has been made possible by a team of very talented and motivated technology professionals whose consistent focus has been and would be to push the boundaries of Ad tech.
Upal has more than 7 years of experience in the mobile and entertainment space
and more than 5 years of experience in mobile advertisements. He has been the India head
View my profile Read more of Techzone since 2010 and has been instrumental in the evolution of Techzone into one of largest mobile entertainment and platform companies.
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Venki has 20 years of DEV experience in enterprise catalogs, supplier relationship management, business intelligence & digital advertising. In his long engineering career
View my profile Read more he has been associated with IBM, i2 technologies, Tumri, Collective & Numerify. He was a core member of the engineering team at Tumri, which pioneer dynamic optimization for display advertising. Venki holds a Masters Degree in Computer Science from Indian Institute of Science.
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Naveen has more than 15 years experience in mobile ecosystem and one of the pioneers of
mobile VAS in India. He is the founder of Techzone, one of the largest mobile VAS
View my profile Read more companies in India which has recently been acquired by Eros international. He is also a cofounder of Black n Green, a Global IVR solutions company with presence in more than 30 countries, Tapmobi, a mobile application development company and Muzik247, which has more than 60% market share(in less than 2 years of starting) in Malayalam music industry.
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Kratos Network is our ad serving platform which has been built to scale indefinitely.
Kratos Network is a very robust and adaptable ad delivery platform with very fast
It can process ad requests, target and serve ads in less than 2 milli second.
It is capable of targeting audiences on multiple parameters. The platform has a multitude of features to ensure a maximization of ROI for advertisers and ECPM for publishers. Read less
Kratos affiliate is a programmatic affiliate advertisement platform which enables advertisers to reach
their target audience on mobile through multiple channels on a
Advertisers would be able to target various ad networks including Kratos Network, apps, publishers, social networks through a single platform and would get an integrated analytics.
Affiliate Platform is compatible with APIs of various ad networks , apps, social networks.
It is integrated with multiple third party trackers and any third party tracker can be integrated in a few simple steps.
Kratos affiliate would help advertisers to have a complete grasp of their campaigns in the otherwise scattered mobile ecosystem. This in turn would help advertisers to achieve a better ROI for their objectives.
With Affiliate Platform we are working towards enabling advertisers to maximize ROI for their specific objective using multiple mobile channels through programmatic budget allocation across channels and precise targeting. Read less
"White Label Solution is for publishers to monetize their inventories in-house." Any media
company with mobile inventory can now have their own branded ad serving Read more
solution within a day using
White Label Solutions. White Label Solutions can either reside in the publisher servers or Kratos managed servers as per the
convenience of the client. We provide solutions ranging from only installation to full scale operations
White Label Solutions has been designed in a way so that users can learn it fast and operate through simple steps.
White Label Solutions is indefinitely scalable and uses the latest technologies for extremely fast processing. It has been architected in a modular fashion so that components can be added/changed as per client requirement from time to time without affecting other functions. Read less
Kratos is an Advertisement Technology company at heart.We prefer a cheerful work space with an ecosystem conducive to innovation. Most of our initiatives are employee driven.
On the technology front ad tech is one of the most challenging technologies in terms of sheer volumes (in terms of Billions of ad request per day), necessary processing time (less than a few milli seconds for each request), data sciences(continuous works on algorithms to improve various parameters) and it is a field with tremendous scope for innovation in every aspect.
On the marketing side people contribute to the overall strategy irrespective of their position and are encouraged to conceptualize and execute new assignments.We encourage every member of Kratos to learn, innovate and enjoy their journey with us.
"A person who never made a mistake has never tried anything new " - Albert Einstein.
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