FAQs
 
  1. Where will my ad be served?
    Kratos has partnered and signed up over 2000 mobile publishers. These publishers offer both mobile web and app inventory to be monetised through Kratos. The ads based on the level of targeting, are served on these publishers’ sites and apps.
  2. Who can advertise on Kratos?
    Any one who wants to advertise can be an Advertiser on Kratos.
  3. What are the targeting options on Kratos?
    An advertiser can select single or multiple targeting options to reach the target audience:
    Geographic targeting : country.
    Device targeting : manufacturer, model, OS.
    Carrier targeting : such as Vodafone, Idea.
  4. How much does it cost to run a campaign?
    The cost of a campaign is a function of campaign objective which in turn depends upon targeting parameter such as country, device. Campaigns are charged on CPM (cost per 1000 impressions) as well as CPC (cost per click) basis.
  5. I don’t have my own mobile site can I still run ads on Kratos?
    Yes, you still can run campaign on Kratos. We will offer you our magical tool with which you can create your landing page instantaneously.
  6. How can I measure the performance of my campaign?
    You can check the performance of your campaign through our real-time analytics.
  7. What is the minimum bid price I can set up?
    The bid price is a function of targeting parameters that you chose.
  8. How do I create a new campaign?
    After logging into your account, click on the tab named “Campaign” and then click on “Start a Campaign” to create your campaign.
  9. Will I get any notification once my account reaches the minimum balance?
    Yes. You will get an automated email notification once your account reaches the minimum balance amount of $50.
  10. How do I create a new ad to the existing campaign?
    Select the tab “Create an Ad” under Campaign Section. Then select the relevant campaign and define the new ad.
  11. Can I create both text and banner ads at the same time?
    Yes. You can define both text and banner ads at the same time. You can also define text and banner ads while creating the campaign itself.
  12. Do I need to create different campaigns for each and every Ad?
    No. You can create multiple ads under a single campaign and set the respective targeting and budgeting for that campaign.
  13. What are the various sizes of banner ads that you support?
    We support all the banner sizes as per MMA’ global standard.
    Mobile Banner Specifications
    • Format: Smart Phone Banner
      Dimension: 320 x 50
      File size: < 20 K
      Format: GIF / JPG / PNG
    • Format: X-Large Banner
      Dimension: 300 x 50
      File size: < 20 K
      Format: GIF / JPG / PNG
    • Format: Large Banner
      Dimension: 216 x 36
      File size: <20 K
      Format: GIF / JPG / PNG
    • Format: Medium Banner
      Dimension: 168 x 28
      File size: <20 K
      Format: GIF / JPG / PNG
    • Format: Small Banner
      Dimension: 120 x 20
      File size: <20 K
      Format: GIF / JPG / PNG
  14. What is the mode of payment?
    You can make your payment through PayPal or Wire Transfer.
  15. Something is not working - how do I get in touch?
    Our goal is to have you as a highly satisfied customer. At anytime, if you have any queries please email us at support@thekratos.com and we’ll be glad to assist you.
  1. What are the geographies where you serve ads?
    At present we serve ads in India. We will start our global operations soon.
  2. Who are your advertisers?
    Our advertisers include local, national and international players.
  3. What are the withholding taxes that are applicable for advertising?
    Withholding taxes are applicable based on the tax laws of your country.
  4. What if I want to be both and Advertiser and a Publisher?
    Once you have created an account on Kratos you can use it for advertising as well as publishing with us. There are separate sections for advertiser and publisher and this will help you to manage your relationship with us.
  5. What are the payment options / when the payments will be made?
    Payments are made on a net 45 days basis, which means that you are payments for 1st Jan 2013 will be done by the 15th March 2013. Payments are made by Cheques, Wire Transfer or PayPal.
  6. Can we put your code along with other Ad-Networks?
    Yes, you can certainly do that.
  7. What are the banner ad sizes you support?
    We support all the sizes as per MMA guidelines.
  8. My site runs on a free server, can I pull ads from you?
    Yes you can, we support multiple language through which you can pull ads from us. For More details please visit our Analytics.
  9. How do I monitor my performance?
    In order to monitor your performance, please visit the monitor section after you have logged into your account. It contains detailed information on various performance parameters.
  10. When will be the reports get updated?
    Reports are updated on an hourly basis.
  11. Can I advertise through your network using my publisher earnings?
    Yes, you can. What’s more is when you use your publisher earnings to advertise through us, you get a 10% bonus on ad spending.
  12. How long will it take to approve sites?
    Site approval is done within 1 business day.
  13. Something is not working - how do I get in touch?
    Our goal is to have you as a highly satisfied customer. At anytime, if you have any queries please email us at support@thekratos.com and we’ll be glad to assist you.